Welcome to The Excellence Mindset. This is the first episode in an audio series designed to help sales professionals develop the excellence mindset. Whether you sell cars, knives, or phones, the lessons in these short audio episodes will help transform you into a top sales professional, if you use them.
In this episode: the C.E.L.L. habits (Control, Enthusiasm, Listen, Learn) and F.F.B.
This episode is included with the Apex Dealer Academy Membership and isn't sold separately, so any billing questions are handled through your membership. If you experience a technical issue accessing it, contact support@apexdealeracademy.com and we'll make it right.
Members receive access to future updates and corrections to this episode for as long as their membership is active.
This episode provides general sales training guidance based on common sales practices. It is not a guarantee of sales performance, and results will vary based on individual effort, market conditions, and other factors.
© 2026 Brockie Brent/Apex Dealer Academy. All rights reserved. The Excellence Mindset audio series and its contents are protected under copyright law. This content is for members' personal use only. Unauthorized reproduction or distribution is prohibited.